The Aloha Social Media Summit
Colorado
October 6-7, 2008

Meet Your Hosts

What are the chances of two social media gurus being in Boulder, at the same time, anxious to spill the beans on everything they know?

The Aloha Social Media Summit is hosted by two professionals that have not only earned reputations for being thought leaders in online marketing, but they're also renowned for their desire to share that same knowledge with others.

Two days with either Andy Beal or Dave Taylor would likely cost you $10,000+ in consulting fees. Yet, they've organized the Aloha Summit so that you can get the benefits of their advice, at the fraction of their normal rate.

But wait, it gets better!

Not only will you have the opportunity to pick the brains of Andy and Dave, they're also inviting other social media experts to share their knowledge with you too!

There's no catch! You, expert instructors, sun, sea, and sand--all for a fraction of what it would cost to hire a consultant yourself!

Co-Host: Andy Beal

Andy Beal is an Internet marketing consultant for Marketing Pilgrim, specializing in SEO, business blogging, reputation management, social media and business coaching for marketing firms.

Considered one of the world's most respected interactive marketing experts, Andy has worked with many Fortune 500 companies, such as Motorola, Lowes, GlaxoSmithKline, SAS, and NBC.

Highly respected as a source of Internet marketing advice, Andy has had articles published around the world, including BusinessWeek, Search Engine Watch, Search Engine Guide, and Web Pro News.

He is the co-author of the upcoming Wiley book, Radically Transparent: Monitoring & Managing Reputations Online. Andy is constantly keeping up-to-date with search engine news and online marketing developments; he has appeared on CNBC and National Public Radio (NPR) and has been featured in The Wall Street Journal, The Washington Post, BusinessWeek, Entrepreneur magazine, and many other publications.

Co-Host: Dave Taylor

Dave Taylor has been involved with the development of the Internet since 1980. Author of twenty business and technical books, founder of four startups and advisor to corporations large and small, Dave specializes in strategic blogging, social networking and the world of Web 2.0 and new media.

A world-renowned expert and public speaker, Dave is a member of the National Speakers Association and routinely wins Best Speaker awards at conferences. He recently hosted and keynoted Blogworld and New Media Expo in Las Vegas, the largest new media event of 2008 and is also on the organizing board of the Thin Air Summit, among other events..

His most recent books are Growing Your Business with Google and Let Go To Grow (co-authored with IBM senior VP Linda Sanford).

In the online world, Dave runs the extraordinarily popular AskDaveTaylor.com blog, which sees over a million unique visitors each month, the Business Blog @ Intuitive.com, and the Attachment Parenting Blog.



Featured Instructor: Om Malik

Om Malik has over 15 years of experience as a journalist covering technology and business news. Most notably, he was a Writer at Red Herring during its glory days. He then went on to be part of the founding team of Forbes.com as a Senior Editor. Most recently, he was a Senior Writer for Business 2.0 magazine covering telecom and broadband stories. His contributions have been published in The Wall Street Journal, The Economist, and MIT Technology Review.

Additionally, Malik is the author of Broadbandits: Inside the $750 Billion Telecom Heist. He is the recipient of many industry awards which include Excellence in Journalism from the SPJ in 2001 and the Gold Award from American Society of Business Publication Editors in 2001. He is the founder of Giga Omni Media, the company behind popular blogs such as GigaOM, NewTeeVee, WebWorkerDaily, Earth2Tech & OStatic.

Featured Instructor: Susan Bratton

Susan is the co-founder and CEO of Personal Life Media, Inc. Personal Life Media is the first podcast and blog advertising network for advertisers to reach the cultural creatives market segment. Expert hosts deliver talk shows, reality-audio programming, interviews, advanced techniques and guided exercises for self-empowerment.

Susan is also a founder and Vice Chairman of the Association for Downloadable Media. Since 2005, she has hosted a popular podcast in the digital media industry called DishyMix: Juicy Podcast Interviews with Famous Internet and Media People.

Susan has launched and run sales and marketing for @Home Network, Excite, Mailblocks (acquired by AOL), and Maven Networks (acquired by Yahoo!). Susan is Chair Emeritus of ad:tech and a sought-after speaker in the digital marketing and media industry. She is one of the inaugural board members of the Interactive Advertising Bureau and currently sits on the board of directors or advisors for Jingle Networks, NewsForce, Merchant Circle, ZEDO, Collarity, Powered and the Silicon Valley American Marketing Association.

Featured Instructor: Biz Stone

Biz Stone is the co-founder of Twitter and also helped create Xanga, Blogger, Odeo, and Obvious. After starting the journalling service Xanga in 1999, Biz went on to publish two books about social media.

In 2003, Google lured Biz away from the East Coast to join the recently acquired Blogger.com team at its Mountain View campus. Biz left Google in 2005 to help grow Odeo, a podcasting startup in San Francisco. Twitter was born as a side project in 2006.

Twitter Inc was founded in 2007 by Jack Dorsey, Evan Williams, and Biz Stone. Biz has lectured at Wellesley, Harvard, and Oxford University. He lives in Berkeley, CA with his wife.

Featured Instructor: Shama Hyder

Shama Hyder is an online marketing expert. She is the founder of After The Launch, a virtual marketing firm that serves clients around the world. Shama teaches clients how to leverage the internet to establish themselves as industry experts, acquire more clients, create valuable services, and ultimately increase profit through her one- on- one consulting work, and through her company's several online marketing services.

She has successfully launched 3 businesses in the last 5 years. She holds a Masters degree in Organizational Communication from the University of Texas at Austin, and prides herself in being a constant learner. Her website, http://www.AfterTheLaunch.com, has turned into a high-traffic destination for people looking for advice on how to market their businesses successfully. Her clients have garnered national media attention, and companies often look to Shama to guide them when it comes to the vast world of social media marketing. She specializes in Facebook marketing.

Featured Instructor: Peter Shankman

An entrepreneur, author, speaker, and ingenious worldwide connector, Peter Shankman is recognized nationally and globally for radically new ways of thinking about Social Media, PR, Marketing, Advertising, creativity, and just about everything else, as well.

Peter is the founder and CEO of The Geek Factory, Inc., a boutique Marketing and PR Strategy firm located in New York City, with clients worldwide. His blog shankman.com, which he launched in 2002, both comments on and generates news and conversation. Most recently, Peter launched Help A Reporter which connects journalists with the sources they require using a social media platform. HARO (Help A Reporter Out) is already over 10,000 members and growing, and has a stable of national journalists using the service on a daily basis.

Peter founded AirTroductions, the worlds first social network for business travelers after a particularly brutal inter-continental flight. Launched in 2005 to instant media attention, AirTroductions was acquired in mid 2007 and relaunched in January of 2008 as TripLife, (www.triplife.com) the largest social networking and connections website for all travelers.

Peter is the author of Can We Do That?! Outrageous PR Stunts That Work and Why Your Company Needs Them (Wiley and Sons 2006) and a frequent keynote speaker and workshop presenter at conferences, trade shows, and private companies, including The U.S. Department of Defense, Edelman Public Relations, The Public Relations Society of America, Saatchi and Saatchi, , CTIA, CTAM, CES, PMA, Mobile Marketing Asia, Advertising Week, and the Direct Marketing Association.

To punctuate his full-throttle schedule, Peter is a marketing pundit for several national and international news channels, including Fox News, CNN, and MSNBC. He is frequently quoted in major media and trade publications, including The Wall Street Journal, Los Angeles Times, New York Daily News, Associated Press, Reuters, CNN, and USA Today.

Peter started his career in Vienna, VA, with America Online as a Senior News Editor, helping found the AOL Newsroom and spearheading coverage of the Democratic and Republican 1996 conventions, which marked the first time an online news service covered any major political event.

Live Via Video: Charlene Li

Charlene Li is an independent thought leader and analyst on emerging technologies, with a specific focus on social technologies, interactive media, and marketing. She has a blog that discusses these topics at charleneli.com

Most recently, Charlene was a Vice President and Principal Analyst at Forrester Research. She joined Forrester in 1999, after spending five years in online and newspaper publishing with the San Jose Mercury News and Community Newspaper Company. She was also a consultant with Monitor Group in Boston and Amsterdam.

She is the co-author of Groundswell: Winning In A World Transformed By Social Technologies, published by Harvard Business Press in May 2008.

Charlene is one of the most frequently-quoted industry analysts and has appeared on 60 Minutes, The McNeil NewsHour, ABC News, CNN, and CNBC. She is also frequently quoted by The Wall Street Journal, The New York Times, USAToday, Reuters, and The Associated Press. She is a much-sought after public speaker and has presented frequently at top technology conferences such as Web 2.0 Expo, SXSW, and adTech.

She is a graduate of Harvard Business School and received a magna cum laude degree from Harvard College.

Charlene is the mother of two kids and blogs about that experience at Silicon Valley Moms Blog. She is the wife of Cme Lagu, a venture capitalist with Nueva Ventures. She is also an avid fan of reality TV shows, science fiction, and sudoku.

Live Via Video: Roxanne Darling & Shane Robinson

Roxanne has over 20 years experience as an expert presenter and trainer throughout North America, Asia, and Europe, consistently garnering 5-star ratings. She educates and inspires while translating complex technology jargon into easy-to-grasp concepts. A popular speaker in the tech and business communities, including BlogHer Business, New Media Expo, IABC, and PRSA, Roxanne is effective with small intimate groups and has presented to audiences of over 1500 people. She has a "gift for both grounding and lifting you at the same time."

Co-owner of Bare Feet Studios, she has been working on the web since 1995; she is one of the original video podcasters and the star of the award-winning IPTV show, Beach Walks with Rox which currently has over 580 episodes and is the only independent Internet TV show to have produced 402 shows in 402 days. She is currently developing a social media pilot project for a Fortune 100 company.

Roxanne lives at the bleeding edge of new technology, is comfortable working in disruptive marketplaces, and is a passionate translator of complex new concepts into easy-to-understand and implement strategies. Her many years as a coach for Johnson & Johnson and as an international trainer enable her to connect with diverse audiences and to help her business clients use the internet in personalized, tech- and business-savvy ways. Her philosophy is to cultivate a unique mix of technology, authentic messaging, and audience interaction for each project.

Shane Robinson is perhaps best known as "Secret Cameraman" on the award winning, daily Internet video show, Beach Walks with Rox. Shane taught himself to program in BASIC 25 years ago on a Commodore 64 using cassette tapes to store software before there were huge floppy drives. He left the University of Iowa with a B.F.A. in Fine Art (major in Ceramics and Sculpture) and owned a production pottery studio, a furniture design and production company, and a Fine Art Gallery just outside Santa Fe, New Mexico before starting the database software development company in 1996 that would eventually become Bare Feet Studios LLC.

Shane and Roxanne moved their internet consultancy to the island of Oahu, Hawaii in 2002. Shane provides all the programming, video editing, software and hardware support, and helps provide new media consulting services for Bare Feet Studios clients throughout the country and the Hawaiian Islands. Shane divides his time between the windward side of Oahu and his loft in Santa Fe, New Mexico and vows to start kite surfing lessons one of these days.

---

Shhh.... we'll have other social media experts joining us for dinner and perhaps sitting in for a few hours as they're available too. And maybe a friend or two via video conference for virual presentations. All talking with us live, sharing the inside scoop and giving you invaluable advice and ideas about how to promote your business in the brave new world of social media!

Join Dave, Andy, and friends. Book your seat at the Aloha Summit!

© 2008 by Dave Taylor. Design by Theme Park Multimedia